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Stronger2gether – an update on our proposed merger

The customer consultation on the proposed merger between Longhurst Group and Grand Union has now closed.

We had a great response, so thanks to everyone who took the time to share their thoughts and feedback.

This was how both organisations received feedback across the three available channels:

 

Longhurst Group Logo

Combined

Post

1,144 450

1,594

Online

187 163

350

Phone

47 7

54

Total

1,378

620

1,998


Your views

As part of the consultation, we asked customers what they felt about the merger proposals. This was on a scale, ranging from very positive through to very negative.

This is the combined score for both Longhurst Group and Grand Union customers:

Combined customer consultation chart

We’re really pleased to see that 47% of all feedback from both organisations was positive or very positive, with only 20% negative or very negative.

Here’s the breakdown for both organisations:


Longhurst Group Customer Consultation chart

Grand Union customer consultation chart

Reviewing your feedback 

We also asked you for more detail about your views on the proposal. We had almost 2,000 pieces of feedback and we’re still working to fully analyse them all. This work will include making sure that we follow up on anything that needs a response.


Next steps

Your thoughts and feedback have been included in a detailed business case, which will be considered by the Longhurst Group and Grand Union Boards. They will also see the detailed analysis of your feedback once this has been completed.

The Boards will use this, alongside the findings of the due diligence work that’s been taking place over the last few weeks to decide whether the merger should go ahead of not.

If both Boards decide to move ahead, we’ll let you know in early October. If this happens, we’ll then look at how we can use your feedback to help shape the new organisation.


Helping us with a new name for a new organisation

To ensure we come up with a name and brand that truly represents both organisations, our customers and our aims for the future, we want to hear your views. We’ve created a survey, which closes on Friday, 20 September, to find out what you think. We’d really appreciate you taking the time to complete the survey.

Please click here to complete the survey.


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